Editorial Notes

Transformation Customers’ Needs in The Aspect of Client Value in Industry 4.0

Price, Promotion, and Supporting Facilities on Customer Satisfaction

01 - 11

Examining Linkage of Product Selling Prices on Profitability

12 - 25

Market Orientation, Service Quality on Customer Satisfaction and Loyalty: Study on Sharia Banking in Indonesia

26 - 41

The Role of Virtual Communities on Consumer Purchase Decisions with Brand Equity as Mediating Variable

42 - 57

Impulsive Buying Behavior: Implementation of IT on Technology Acceptance Model on E-Commerce Purchase Decisions

58 - 72