Article Sidebar

Download
Download Article

Main Article Content

Abstract

Istilah Industri 4.0 sering digemakan oleh banyak orang; mulai kaum cendekia, para politisi, pebisnis, dan praktisi, hingga masyarakat awam sekalipun. Namun, hingga saat ini belum semua kalangan masyarakat mengerti dan memahami secara utuh apa itu Industri 4.0. Apa yang terjadi pada era shifting-industri dari 3.0 ke Industri 4.0. Apa yang harus dilakukan di era yang disrupsi ini, serta strategi apa saja yang harus dilakukan oleh para pelaku bisnis menyikapi gempuran informasi yang seolah tidak pernah ada ujungnya; dewasa ini perubahan perilaku dan kebutuhan masyarakat yang juga kian abstrak. Sehingga dengan pemahaman yang komprehensif itulah kita dapat menyongsong masa depan yang lebih baik dan berkesinambungan. Pada chapter ini, menjelaskan tentang awal mula diksi kata Industri 4.0 digunakan dan kemudian menjadi sebuah istilah baku diseluruh dunia yang digunakan sebagai sebuah peringatan akan hadirnya era-era baru dalam beradaban umat manusia. Kemudian, mengindentifikasi factor determinant apa saja yang ikut mengalami shifting dalam perilaku konsumen, ragam potensi tantangan, peluang dan ancaman yang hadir dalam industry 4.0; dan yang terakhir adalah bagaimana kemudian kita dapat berselancar diatas ombak ditengah era disrupsi agar tidak tenggelam dalam palung Samudra perubahan yang dalam.

Keywords

Industry 4.0 Customer Needs

Article Details

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite
Putra, A. H. P. K. (2022). Editorial Notes: Transformation Customers’ Needs in The Aspect of Client Value in Industry 4.0. Golden Ratio of Marketing and Applied Psychology of Business, 2(1). https://doi.org/10.52970/grmapb.v2i1.186
Download Citation
Endnote/Zotero/Mendeley (RIS)
BibTeX

References

  1. References
  2. Ahmad, F., & Kusuma, A. H. P. (2020). Re-conceptualization of Business Model for Marketing Nowadays: Theory and Implications. Journal of Asian Finance, Economics and Business, 7(7), 279–291.
  3. ARFAH, A., OLILINGO, F. Z., SYAIFUDDIN, S., DAHLIAH, D., NURMIATI, N., & PUTRA, A. H. P. K. (2020). Economics During Global Recession: Sharia-Economics as a Post COVID-19 Agenda. The Journal of Asian Finance, Economics and Business, 7(11), 1077–1085.
  4. Armstrong, G., Adam, S., Denize, S., & Kotler, P. (2014). Principles of marketing. Pearson Australia.
  5. Barney, J. (1991). Firm Resources and Sustained Competitive Advantage. Journal of Management, 17(1), 99–120. https://doi.org/10.1177/014920639101700108
  6. Barney, J., Wright, M., & Ketchen Jr, D. J. (2001). The resource-based view of the firm: Ten years after 1991. Journal of Management, 27(6), 625–641.
  7. Chan, C. H., Tuite, A. R., & Fisman, D. N. (2013). Historical epidemiology of the second cholera pandemic: relevance to present day disease dynamics. PloS One, 8(8), e72498.
  8. Christensen, C. M. (2013). The innovator’s dilemma: when new technologies cause great firms to fail. Harvard Business Review Press.
  9. Cranston, M. (1986). Locke and liberty. The Wilson Quarterly (1976-), 10(5), 82–93.
  10. Day, G. S. (1994). The capabilities of market-driven organizations. Journal of Marketing, 58(4), 37–52.
  11. Day, G. S. (2014). An outside-in approach to resource-based theories. Journal of the Academy of Marketing Science, 42(1), 27–28.
  12. Devaux, C. A. (2013). Small oversights that led to the Great Plague of Marseille (1720–1723): lessons from the past. Infection, Genetics and Evolution, 14, 169–185.
  13. Elkington, J. (1997). The triple bottom line. Environmental Management: Readings and Cases, 2, 49–66.
  14. Hart, S. L. (1995). A Natural-Resource-Based View of the Firm. The Academy of Management Review, 20(4), 986–1014. https://doi.org/10.2307/258963
  15. Harvie, C., & Lee, B.-C. (2002). Globalisation and SMEs in east Asia (Vol. 1). Edward Elgar Publishing.
  16. Indahingwati, A., Launtu, A., Tamsah, H., Firman, A., Putra, A. H. P. K., & Aswari, A. (2019). How Digital Technology Driven Millenial Consumer Behaviour In Indonesia.
  17. INDAHINGWATI, A., LAUNTU, A., TAMSAH, H., FIRMAN, A., PUTRA, A. H. P. K., & ASWARI, A. (2019). How Digital Technology Driven Millennial Consumer Behaviour in Indonesia. Journal of Distribution Science, 17(8), 25–34.
  18. Kapitan, S., & Silvera, D. H. (2016). From digital media influencers to celebrity endorsers: attributions drive endorser effectiveness. Marketing Letters, 27(3), 553–567.
  19. Kotler, P., Kartajaya, H., & Setiawan, I. (2016). Marketing 4.0: Moving from traditional to digital. John Wiley & Sons.
  20. LESTARI, S. D., LEON, F. M., WIDYASTUTI, S., BRABO, N. A., & PUTRA, A. H. P. K. (2020). Antecedents and Consequences of Innovation and Business Strategy on Performance and Competitive Advantage of SMEs. The Journal of Asian Finance, Economics and Business, 7(6), 365–378.
  21. Levy, H., & Hanoch, G. (1970). Relative effectiveness of efficiency criteria for portfolio selection. Journal of Financial and Quantitative Analysis, 5(1), 63–76.
  22. Mansur, D. M., Sule, E. T., Kartini, D., Oesman, Y. M., Putra, A. H. P. K., & Chamidah, N. (2019). Moderating of the role of technology theory to the existence of consumer behavior on e-commerce. Journal of Distribution Science, 17(7), 15–25.
  23. Mishkin, F. S. (1983). A rational expectations approach to macroeconometrics. University of Chicago Press.
  24. Napitupulu, D., Yacub, R., & Putra, A. (2021). Factor Influencing of Telehealth Acceptance During COVID-19 Outbreak: Extending UTAUT Model. International Journal of Intelligent Engineering and Systems, 14(3), 267–281.
  25. Pasadilla, G. O. (2010). Financial crisis, trade finance, and SMEs: case of Central Asia.
  26. Porter, M. E. (1989). From competitive advantage to corporate strategy. In Readings in strategic management (pp. 234–255). Springer.
  27. Razak, M., Gunawan, B. I., Fitriany, F., Ashoer, M., Hidayat, M., & Halim, P. K. P. A. (2019). Moving From Traditional to Society 5.0 Case study by Online Transportation Business. Journal of Distribution Science, 17(9), 93–102.
  28. Ridha, A., Perdana, A. H., & As’ ad, A. (2018). CELEBRITY ENDORSER PADA JEJARING SOSIALINSTAGRAM UNTUK MENARIK MINAT PEMBELIAN CALON KONSUMEN. JURNAL ECONOMIC RESOURCE, 1(1), 86–96.
  29. Rosak-Szyrocka, J. (2016). Automotive standard ISO/TS 16949 as a quality determinant. Production Engineering Archives, 10.
  30. ROSAK-SZYROCKA, J. (2017). HUMAN RESOURCES MANAGEMENT IN KAIZEN ASPECT. Human Resources Management & Ergonomics, 11(1).
  31. Sheffrin, S. M. (1984). A Rational Expectations Approach to Macroeconomics: Testing Policy Ineffectiveness and Efficient-Market Models. by Frederic S. Mishkin. Journal of Economic Literature, 22(1), 126–128.
  32. Smith, A. (1937). The wealth of nations [1776] (Vol. 11937). na.
  33. South, S. E. (1981). COMPETITIVE ADVANTAGE: THE CORNERSTONE OF STRATEGIC THINKING. Journal of Business Strategy, 1(4), 15–25. https://doi.org/10.1108/eb038908
  34. Sugiarto, U. S. (2021). Pengantar Hukum Indonesia. Sinar Grafika.
  35. Teece, D. J., Pisano, G., & Shuen, A. (1997). Dynamic capabilities and strategic management. Strategic Management Journal. https://doi.org/10.1002/(SICI)1097-0266(199708)18:7<509::AID-SMJ882>3.0.CO;2-Z