Published: 2025-07-16

Accounting, Management, Business, Economic

Digitalization for SME: The Impact of the Use of E-Commerce and Fintech on Income Performance

Lucia Putri Wulandari, Kafidin Muzakki , Chairil Anwar, Achmad Wicaksono

01 - 09

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The Influence of Price Perception and Service Quality on Customer Satisfaction

Case Study on Irian Kisaran Supermarket, Asahan Regency, Indonesia

Dian Novita Sari Pane, D. Dailami, Julia Rahmadani, Nurul Aini, Muhammad Rivantino, R. Ramatika, Larasati Andini

10 - 17

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The Impact of PayLater, Cash on Delivery, and Product Return Features on Consumer Buying Interest on Shopee in Asahan Regency

Erwin Cristian Tampubolon, D. Dailami, Siti Nurlela, Nadya Syafitri, Okta Saputra Irawan, Sasa Aprilia Amanda, Widya Ayu Pratiwi

18 - 24

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The Influence of Brand Image and Brand Trust on Purchase Decisions of McDonald's in Surabaya

Muhammad Syafiqus Sauqy, Reiga Ritomiea Ariescy

25 - 32

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The Influence of Green Marketing Strategy on Purchasing Decisions with Brand Image as Mediating Variable

Della Fauzi Utami, Intan Puspitasari , I. Ishak

33 - 44

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Agility and Resilience in Cement Industry Supply Chains: Investigating Their Roles in Enhancing Financial Performance

Debby Sri Haryanti, Wahyuningsih Santosa, Ratna Darasih, Dorina Widowati

45 - 56

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The Role of Big Data Analysis Capabilities in Mediating the Relationship between Sustainable Supply Chain Management Practices and Company Performance in Manufacturing Companies

Syafa Alya Camila, Wahyuningsih Santosa , Ratna Darasih, Dorina Widowati

57 - 72

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The Influence of Lifestyle, Price Perception, and Product Quality on Mobile Phone Purchase Decision

R. Rahmatia, Suhardi M. Anwar, Ibrahim Halim, Harmita Sari

73 - 89

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The Effect of Product Quality and Price on Purchase Decisions Through Influencer Marketing

Fikram G, Muammar Khaddapi, Muh. Yusuf Qamaruddin

90 - 104

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The Relationship Between Nutritional Status and Age at Menarche in Adolescent Girls: A Literature Review

Tri Ratnasari, EIida Soviana

105 - 116

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The Influence of Response Speed and Information Quality on the Effectiveness of SME Sales Through Facebook

Indah Ramadhani, D. Dailami, Ulva Widiya, Irma Yunita, Ridha Nurhuda, M. Mutia

117 - 124

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Implementation of the Digital Membership System on Customer Loyalty

Riska Ariyanti, D. Dailami, Heriska Fadhilah Utami, Dinda Sri Rahmadani, Dwi Fadhilla Putri, Adelia Putri Hsb, Nasya Arsyika Candra

125 - 133

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Public Perceptions of Digital Banking Service Quality and the Relationship on Customer Satisfaction in Medan City, Indonesia

Charles Makmur Sianturi, Anthasia Grace br Gultom

134 - 154

The Role of Emotional Storytelling in Product Promotional Videos on Purchase Intention: A Systematic Literature Review with Emphasis on Skincare Service Products

S. Sujatmiko, M. Mattarima, P. Panus, Abdul Gafar Samalam, Izaac L.D Lawalata

155 - 162

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Co-Creation and Crowdsourced Innovation: A Strategic Approach to Building Consumer Loyalty

Daduk Merdika Mansur

163 - 172

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E-Supply Chain Management and Customer Satisfaction in Indonesian E-Commerce

Haryadi Sarjono, Tubagus Mahira, Boyke Setiawan Soeratin

173 - 188

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The Impact of Digital Marketing, Price, Interior Design, and Taste on Repeat Purchase Decisions at Fadhil Songka Restaurant

Raodah Tuljanna Pakidi, Edi Maszudi, Muhammad Ikbal

189 - 204

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The Influence of Corporate Social Responsibility on Corporate Image (PT Industri Jamu dan Farmasi Sido Muncul Tbk, Bergas Kidul)

Martha Vella Ayu Retno, Suzy Widyasari

205 - 220

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Development Strategy for Millennials Agri-Socio-Preneur in Ciletuh Palabuhanratu Geopark

Ana Yuliana Jasuni, Yusuf Iskandar

221 - 236

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The Impact of Price and Service Quality on Consumer Satisfaction Mediated by Influencer Marketing: A Study of MSMEs in Palopo City

L. Lisdayanti, Muammar Khaddapi, Andi Nadira

237 - 251

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The Influence of Product Quality, Brand Image, and Packaging on Customer Loyalty of Dove Products in Surabaya City, Indonesia

Hafid Akmal Alamsah, Sugeng Purwanto

252 - 265

The Influence of Service Quality, Price, Facilities, and Security on Customer Satisfaction of TransJakarta Bus Services

Lisda Herawati, Liestyaningrum Rahmadhani Wisnu Putri

266 - 279

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Market Segmentation and Targeting Analysis for Online Food Delivery in Jabodetabek, Indonesia

Naila Aulia, Nafila Nuraini Akhmad, Kahti Ramadhia, Fatik Rahayu

280 - 292

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The Performance and Sound of Civil Servant Shoesan: An Ethnographic Note

M. Murid

293 - 299

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A Comparative Study of Cocoa Beans in Indonesia, Ghana, Côte d’Ivoire, Ecuador, and Cameroon Using the RCA, RSCA, and MSI Approaches

Denden Dimas Dermawan, Denny Saputera

300 - 315

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Branding Strategy of Batik Sido Asih in Indonesia

Ibnu Khalid Syaukani, Iman Sumarlan

316 - 327

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Capability Approach and Good Governance in Strategies to Increase Community Participation in Spatial Planning, East Kalimantan

Iqro Firmani, Pardamean Daulay, Novianita Rulandri

328 - 340

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Improving Community Welfare Through the Management of Muara Muntai Ulu Village Funds, Muara Muntai District, Kutai Kartanegara Regency

K. Kuryadi, Pardamean Daulay, Novianita Rulandari

341 - 353

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Examining the Effects of Compensation, Digital Literacy, and Promotion on Employee Performance at BRI Suli Unit

Aulia Irfa H, Edi Maszudi, Indah Pratiwi

354 - 369

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The Influence of Service Quality and Product Quality on Customer Retention with Customer Satisfaction as a Mediating Variable

Gema Akbar Giri Saputra, Didit Supriyadi, Rahyuniati Setiawan

367 - 382

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Entering the Malaysian Market: PT. Rendang Uni Tutie B2B Strategy

Fathia Agatha, Rita Komaladewi

383 - 397

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The Role of Influencer Marketing, Online Customer Reviews, and Brand Reputation on Millennial Purchase Decisions for Fashion Products on Tokopedia

Jihan Bella Saputri, Nurul Huda

398 - 409

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The Influence of Brand Equity and Product Innovation on Purchase Intention with Competitive Advantage as a Mediator: A Study on Mie Sedaap Consumers in Garut

Ananda Fourinta; Didit Supriyadi, Rahyuniati Setiawan

410 - 426

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The Effects of Transformational Leadership and Individual Motivation on Employee Performance: A Case Study of Maen Kain in the Creative Industry

Yeni Zulfa Nafisah, Anwar Mansyur

427 - 441

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Survey on Compass Shoes: The Influence of Social Media Marketing and Product Design on Repurchase Intention with Consumer Satisfaction as Mediator

Moch Zulfan Jayadi, Rahyuniati Setiawan, Galih Abdul Fatah Maulani

833 - 849

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Relaunching Strategy and Consumer Repurchase Behavior: Case Study of Ranchmarket Galaxy Surabaya

Eduard Koentjoro, Teofilus, Whidya Utami

850 - 857

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The Influence of Social Media on Consumptive Behavior with Lifestyle as a Mediating Variable Among Gen Z in Garut Regency

Amel Dwi Jayanti, Wati Susilawati, Dani Adiatma

858 - 872

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Analysis of the Impact of Retail Marketing Mix on Purchasing Decisions through Customer Satisfaction

Siti Umi Kulsum, Rahyuniati Setiawan , Anggun Oktavia Herlianti

873 - 885

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Consumer Preferences in Choosing Payment Methods on the TikTok Shop and Shopee Platforms

Fitria Nurlaila, Eti Kusmiati , Diqy Fakhrun Shiddieq

886 - 897

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What Drives Online Buyers? Insights from Product Quality, Price Perception, and Marketing Communication in Calendar Purchases

Steven Halim, Hermeindito

898 - 911

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The Influence of E-Banking and Quick Response Code Indonesian Standard (QRIS) Usage on Employee Performance and Business Development in Indonesian MSMEs: A Case Study of PT. Arsinum Uniba Madura

Nur Holis, Rahmad Hidayat, Sri Rahayu, Rifda Fitrianty

912 - 930

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The Effect of Influencer Credibility and User Reviews on Skincare Purchase Decisions: Evidence from Shopee Users in Bogor

Arif Rahman, Fajri Ariandi, Roynaldi Arista, Dani Chandra Utama, Warsono

931 - 940

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The Influence of Information System Quality and Shopee's Digital Marketing Strategy on Changes in Online Shopping of Asahan University Students in 2025

Putri Zalianty Marpaung, D. Dailami, Aprilia Wulandari Br. Lumban Tobing, Windi Massari, Nursarro Sauma Mirna, Ardella Anggraini Simanjuntak, Heni Riyanti

941 - 955

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The Influence of Labor and Raw Material Volume on Tofu Production in Micro-Enterprises in Sidodadi Village

Erika Fadilah, D. Dailami, Indah Maya, Noni Rahma Kartika, Della Ayu Yolanda, Khoiriza Salsabila Sirait, Cici Ayu Aprida

956 - 966

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The Relationship Between Interpersonal Communication and Perception of Organizational Cohesion

Handyta Tiara Putri, Carelene Davira S, Najwa Nabila Rigusha Putri, Bunga Ayu Junisah, Sri Tiatri

967 - 974

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Impact of Service Quality, Promotion, and Customer Satisfaction on Repurchase Decision at Kopinan24 Jepara

Syamsul Munir, A. Ali

975 - 985

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Detection of Palembang Jumputan Cloth Motifs Using Canny Edge Detection Method and Rule-Based Classifier

Rivky Remustin, Rudi Heriansyah, Zaid Romegar Mair

986 - 1009

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Enhancing Intention to Reuse Based on Perceived Usefulness Mediated by Trust: A Model for Indonesian LinkAja Users

Dhelvianti Azni Savira, A. Azzatillah, Dean Seshar Rahmadina

1010 - 1021

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The Effect of Social Media Marketing Activities on Skintific Product Purchase Decision, with Mediation Social Media Influencers and Fear of Missing Out (FOMO) in Generation Z

Apriliya Dwi Jayanti, Mohamad Rifqy Roosdhani

1022 - 1036

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The Influence of Promotion, Service Quality, and Customer Experience on Repurchase Intention in The Culinary Industry in Surabaya, Indonesia

Selvi Apreliana, Sri Hartini

1037 - 1056

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The Influence of Brand Image, Brand Trust, and Service Quality on Consumer Purchase Decisions of Pizza Hut Products in Surabaya City, Indonesia

Muhammad Sulthan As’ad Atmanagara, Sugeng Purwanto

1057 - 1071

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Analyzing Laptop Brand Positioning in Indonesia: A Perceptual Mapping Approach

Citra Adinda, Rivana Syahira, Kahti Ramadhia Risde, Fatik Rahayu

1072 - 1085

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The Factors Influencing Intention to Use IM3’s Instagram: An Empirical Study

Made Wirawan, Maria Apsari Sugiat

1086 - 1102

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Enhancing Intention to Reuse Based on Perceived Usefulness Mediated by Trust: A Model for Indonesian Linkaja Users

Dhelvianti Azni Savira, A. Azzatillah, Dean Seshar Rahmadina

1103 - 1114

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The Influence of Service Quality, Brand Image, and Patient Experience on Patient Loyalty through Patient Satisfaction

Empirical Study From RAA Soewondo Pati Regional Hospital, Indonesia

J. Juwito, Muhammad Cholil Bisri

1115 - 1131

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Local Brand, Loyal Customers

A Qualitative Study on Consumer Loyalty at Hisana Fried Chicken in 2025

Kestu Galang Guna, Leni Cahyani

1132 - 1146

The Influence of Digital Marketing and Social Media Engagement on Repurchase Intention with Customer Trust as a Mediating Variable in Fast Food

Yudha Rahmat Hidayat, Nurul Komaryatin

1147 - 1163

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The Influence of Service Quality and e-WOM Promotion on Purchase Intention through Brand Image and Brand Trust in Dental Clinics

Eunike Imanuel, Endang Ruswanti

1164 - 1180

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Linguistic Strategies and Purchase Intention: Platform and Cultural Effects

Fuad Hasyim, Ali Mahmud Ash-shiddiqi

1181 - 1202

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Integrating Economics, Management, Finance, and Taxation: A Systematic Literature Review of Cross-Disciplinary Drivers of Organizational Performance

Sri Prilmayanti Awaluddin, Andi Ummul Khair, Achmad Zaulkarnaen Zainal, Anni Suryani, A. Amran

1203 - 1213

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Islamic Economic Perspective on Factors Influencing Cassava Farmers’ Income in Gunung Sugih, Central Lampung

L. Lusyani, Z. Zulaikah, Agus Kurniawan

1214 - 1227

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