PRASETYO, Syeril Tiffany; PURWANTO, Sugeng. The Influence Fashion Involvement, Price Perception, and Perceived Scarcity To Impulse Buying of Uniqlo Collaboration Products among University Students in Surabaya. Golden Ratio of Marketing and Applied Psychology of Business, [S. l.], v. 6, n. 2, p. 629–643, 2026. DOI: 10.52970/grmapb.v6i2.2277. Disponível em: https://goldenratio.id/index.php/grmapb/article/view/2277. Acesso em: 29 aug. 2026.