TRISTANTO, Sigit Heri; ISWATI, Heni. The Influence of Consumer Perception and Promotion on Purchase Intention Through Perceived Value: A Case Study of Depok Campus Students on a Premium FMCG Brand. Golden Ratio of Marketing and Applied Psychology of Business, [S. l.], v. 5, n. 2, p. 440–453, 2025. DOI: 10.52970/grmapb.v5i2.1141. Disponível em: https://goldenratio.id/index.php/grmapb/article/view/1141. Acesso em: 1 mar. 2026.