MERDIKA MANSUR, Daduk. Innovating Value: How Strategic Marketing Innovation Drives Competitive Advantage in the Digital Era. Golden Ratio of Community Services and Dedication, [S. l.], v. 5, n. 2, p. 64–73, 2025. DOI: 10.52970/grcsd.v5i2.1547. Disponível em: https://goldenratio.id/index.php/grcsd/article/view/1547. Acesso em: 26 apr. 2026.